Miller Engagement Guide — Brian DeLaTorre

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After spending a day with the client brainstorming on different approaches to helping agencies create more engaging content, a number of ideas and tactics were outlined. A primary tactic coming from the meeting was the development of a social e

The guide functioned as an organizational roadmap to integrate social into their marketing efforts more effectively and increase engagement with their customers.

An “Engagement Cheat Sheet” ensured that agencies understood the expectations and gave them a solid game plan for managing social channels and their community.

The Engagement Guide was delivered in conjunction with a “Digital Summit.” The Summit provided agencies a more hands-on approach to understanding the content in the guide.

After spending a day with the client brainstorming on different approaches to helping agencies create more engaging content, a number of ideas and tactics were outlined. A primary tactic coming from the meeting was the development of a social e

The guide functioned as an organizational roadmap to integrate social into their marketing efforts more effectively and increase engagement with their customers.

An “Engagement Cheat Sheet” ensured that agencies understood the expectations and gave them a solid game plan for managing social channels and their community.

The Engagement Guide was delivered in conjunction with a “Digital Summit.” The Summit provided agencies a more hands-on approach to understanding the content in the guide.

BD CREATIVE, LLC

Brooklyn, New York