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Brian DeLaTorre
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Work
Services
About
Brian DeLaTorre
Let's Connect
Work
Services
About
Let's Connect
The project began with a day-long workshop that included team members from across the company. The workshops included various exercises to explore the brand’s personality and how it should position itself among the competition. Some signif View fullsize
After a series of checkpoints a brand book, summarizing all the insights from the workshop, was finalized and delivered. View fullsize
The book included several pages focused on the brand’s new positioning. View fullsize
A deeper dive into the agreed upon keywords were also included. View fullsize
An open booklet or magazine displaying two profiles of women with descriptions. The left page features Claire, a blonde woman in a blue shirt, and the right page features Zoë, a brunette woman with curly hair in a patterned top. View fullsize
Open brand style guide booklet showing typography styles and color palette on white background. View fullsize
Open book showing color palette and patterns, with red, teal, and green designs on the right page, and various color samples with labels and codes on the left page. View fullsize
Open magazine showing wine product branding and advertisements, with bottles of red, white, and sparkling wine on the right page and promotional images and templates on the left page. View fullsize
Open booklet showing colorful pages with text and circular images, titled 'Confident' and 'Curious' in white font. View fullsize
The project began with a day-long workshop that included team members from across the company. The workshops included various exercises to explore the brand’s personality and how it should position itself among the competition. Some signif
After a series of checkpoints a brand book, summarizing all the insights from the workshop, was finalized and delivered.
The book included several pages focused on the brand’s new positioning.
A deeper dive into the agreed upon keywords were also included.
An open booklet or magazine displaying two profiles of women with descriptions. The left page features Claire, a blonde woman in a blue shirt, and the right page features Zoë, a brunette woman with curly hair in a patterned top.
Open brand style guide booklet showing typography styles and color palette on white background.
Open book showing color palette and patterns, with red, teal, and green designs on the right page, and various color samples with labels and codes on the left page.
Open magazine showing wine product branding and advertisements, with bottles of red, white, and sparkling wine on the right page and promotional images and templates on the left page.
Open booklet showing colorful pages with text and circular images, titled 'Confident' and 'Curious' in white font.

BD CREATIVE, LLC

Brooklyn, New York